Mozilla, the makers of the second most popular web browser in the world, decided that their Firefox web browser would block flash by default on July 14. If you are concerned about your Google Search ranking and your SEO program, you’ve likely removed Flash animation for your website because Apple…
Having Google rank you high is worth a lot to a lot of companies. Even if you live off of referrals, networking or trade shows, prospects do ‘just check’ online to see what else they should know or do to validate your offering, usually from your competitors. That’s why being…
To be a top SEO company (i.e. to rank high with Google) doesn’t necessarily mean you have the most money or the most people. Instead, it means you know the rules and you play to your strengths, much as you do with the rules of the Federal tax code. Knowing…
Like it or not, marketing your business involves online marketing. If you are B2C (business-to-consumer), this is obvious. If you are B2B (business-to-business) or B2G (business-to-government), your networking and trade show efforts are still impacted by your online presence. And that’s where Google Search Engine Marketing is required. Yes, required;…
While Warren Buffet doesn’t need SEO, his focus on ROI should apply to your SEO efforts as you develop your digital marketing strategy. Just as Warren Buffet – or his staff of analysts – develops a list of critical, long-term financial factors for every investment target, you need to develop…
There are literally millions of websites, and each year new elements and trends emerge that the design community embraces. While it is not necessary to include all of the following in your website, the more that you incorporate, the better. Here are 5 key elements. 1) Simple Navigation: Navigation is…
It wasn’t all that long ago that Search Engine Watch published a study showing that 46% of consumers use mobile device exclusively to research purchases online. Mobile website design became more important just last week when Google put new mobile website algorithms into play when ranking websites. If you depend…
Are your LinkedIn connections like a stack of business cards, or are you using them to target specific prospects or specific market niches? Writing for the Content Marketing Institute, blogger Joshua Rodriguez outlines five steps to use LinkedIn to extend your digital marketing – without being a spammer. A reasonably…
Are You and Your SEO Specialists Prepared for Google Page Ranking Change? If you’re the person running your business, or running your marketing programs, then you know that it’s hard, really hard, to ignore. Like it or not, Search Engine Marketing in Atlanta and throughout the Internet will change because…
With a quarter of the year passing by, if you haven’t thought about changing the design of your website to roll with the trends, now may be a good time to start! What’s old is new and what was new is old. Traveling back in time, about ten years ago,…